News & Updates


03.05.2013: Elite Defense at IWA

Elite Defense is on the road again; this time we're headed to IWA in Nuremberg, Germany. If you have any questions, or would like to set up a meeting before the show please email to schudule an appointment. As always, feel free to stop by our booth if you will be walking the show (Booth 7A-422).

We look forward to seeing you there!

01.11.2013: Elite Defense Announces Distribution Partnership with Patagonia

Chelsea, MI January 11, 2013Elite Defense and Patagonia have the stage set for a January release of the Level 9 combat uniform and have targeted SHOT show 2013 as the location for its release for commercial sales.

Patagonia is a world leader in clothing design, protective garments and an industry pioneer in environmentalism.   They have designed and developed numerous layers of clothing to protect our Warfighters, and now have a commercial global distribution channel through Elite Defense.  

Bringing this large scale collaborative effort together was the 132 Group, lead by Founder and President William Jarvis. “We’re excited to launch the Patagonia L9 Combat Uniform commercially; there has been a lot of hard work and patience to pull this all together. We are prepared for an incredibly successful launch at SHOT Show in Las Vegas, NV.” 

“Adding an internationally known brand like Patagonia to our portfolio is exciting; there has been a buzz about it since we started making all the right steps to pull this partnership together and bring it to market.” said Brett Westcott, Vice President of Business Development & Marketing at Elite Defense.

The level 9 combat uniform will be the first of many products that will be brought to commercial market space; the team anticipates a new jungle style uniform as well as a commercial variant of the PCU 3 Alpha Jacket to be ready for delivery in the second Quarter of calendar year 2013.  All of the offerings are Berry Complaint to meet the needs of the US DoD and other domestic agencies. The distribution agreement includes a dealer network that is equipped to handle multiple Government contract mechanisms to support that customer base.

“Patagonia has been a go-to for top tier design and development services to the SOF community for over a decade, and has long supported the soldier” Says Eric Neuron, Patagonia’s Director of Strategic Product.   “We are very excited to make available these innovative products commercially, and further that support.  Elite Defense’s business model is unique in this trade area, and is exactly what Patagonia has been looking for.”   



01.10.2013: Elite Defense at SHOT Show

Elite Defense is happy to announce we will be attending SHOT Show again this year in Las Vegas. Be sure to stop by  booth 27411 if you're attending the show. To schedule a meeting contact your sales representative.

See you in Vegas!


01.07.2013: Elite Defense Announces Hiring Nic Smith as an International Sales Manager

Chelsea, MI January 8, 2013More good news of out the Elite Defense camp; we are proud to announce hiring Nicholas (Nic) Smith as the Sales Manager for Canada, South America and the Pacific Rim. 

Nic is a US Army veteran serving for over 8 years, all of which was in 1st /75th Ranger Regiment at Hunter Army Air Field in Savannah GA.  His extensive product knowledge hedged with his real world experience will bring a great addition to the sales force of Elite Defense.   Nic has spent time as a Sniper Section Leader, Squad leader and also managed JSOC’s training program for the Afghanistan Special Forces as a civilian. 

“I have known Nic for several years now and I’m excited to bring him on board with us here at Elite.  He brings a high energy level and a plethora of experience that we can all gain knowledge from,” said Brett Westcott the Vice President of Business Development & Marketing. 


02.17.2012: Winner of Higher Ground Rifle Raffle

Rusty H of DSGArms from the great state of Texas (Ticket # 62120219) is the winner. 

Thank you all for supporting such a great cause!


11.29.2011 :

For Immediate Release

FirstSpear Announces Partnership with Elite Defense

Move will expand distribution channels enabling Professional Users increased access to the company’s lightweight equipment solutions

St. Louis, MO, November 29, 2011 – Today, FirstSpear, an elite warfighter tactical equipment designer and manufacturer, has announced a partnership with Elite Defense that will expand FirstSpear’s channels to market, increasing access to the company’s innovative personal equipment solutions. FirstSpear has as product line of over 60 items that includes vest systems, backpacks, pouches, holsters, and apparel. Elite Defense maintains a comprehensive network of qualified distributors and retailers around the globe and works extensively with specialized, research and development focused companies to facilitate the transfer of niche products into broader markets.

Capitalizing on a shared understanding of their products and capabilities, Elite Defense will maintain FirstSpear product inventory and distribute products to retail dealers throughout the US. This partnership will maximize distribution opportunities for FirstSpear and facilitate the rapid filling of increasing demand for FirstSpear products.

“Partnering with Elite Defense will enable FirstSpear to support multiple markets, while maintaining our unique focus on developing innovative, field-driven solutions,” said Scott Carver, CEO and President of FirstSpear. “As we grow our product line, collaborating with Elite Defense will ensure our expanded reach into new channels, without sacrificing the direct R&D work with our end-users that drives our technologies.”

“At Elite Defense, we work with industry leaders to grow their business and help further their success. We are excited to join FirstSpear in their work to pioneer lightweight, innovative solutions for our soldiers and professional users domestically and abroad.” said Brett Westcott, Vice President of Business Development & Marketing at Elite Defense. “Working together we will establish a limited quantity of dealers in strategic demographic areas to represent the FirstSpear line, and get these solutions to the field quickly.”

FirstSpear will be displaying their next-generation products and releasing over 25 new items at the 2012 SHOT Show taking place from January 17-19, 2012 in Las Vegas ( FirstSpear and Elite Defense will be sharing booth #27411 and interested retailers may contact Elite Defense to schedule a product review at the show or to learn more about becoming a dealer.

About FirstSpear, LLC

FirstSpear, LLC is dedicated to rapidly delivering innovative individual equipment systems to professional users. To view FirstSpear’s product line visit FirstSpear designs are produced with direct input from the end user and by developers who take into account specific mission needs, resulting in innovative, capability-driven products. The FirstSpear production facility is located in Fenton, MO and this new venture has led to the creation of more than 80 skilled manufacturing jobs with plans to continue this growth in the near term.

About Elite Defense

Elite Defense provides top-to-bottom, worldwide logistical support to help facilitate the distribution of non-competing product lines around the world. With an expertise in ITAR related exports, Elite maintains relationships with an extensive list of global distributor/dealer networks, helping companies break into new markets. Located outside of Ann Arbor, MI, the Elite Defense team is comprised of industry veterans with the greatest of expertise in their specific fields who work directly with top-tier manufacturers to directly effect a company’s bottom line. For a comprehensive list of capabilities and products, please visit:

04.04.2011 :: Elite Defense is on the set of "Survive the Hunt"!
Our latest marketing partnership has brought Reaper Outdoors together with Elite Defense.
Reaper Outdoors is producing a TV show called "Survive the Hunt". The shows premise is taking "Real World" tactical knowledge and implementing it into the hunting and outdoor world.
We are all very excited about this new project!

04.03.2011 :: Special thanks to everyone!
We would like to take a moment to thank all of you who helped to make our tshirt fundraiser for such wonderful people a great success!
In the end we were able to raise $20,000! Each family received $10,000.
Without the much needed support of everyone of you we would have never gotten this far! Thank you from the both of us and a big thank you from the families they were greatly appreciative of the support and honored to know that so many people care so much about them and have such great respect for their husbands!
Thank you once again!! |
Jessica S & Katie D

03.08.2011 :: Last day to order shirts to receive them in time for St Patricks Day.
Today is the last day to order your shirts in order to receive them by St Patricks day. Show your support by ordering and showing your colors while raising a pint for our fallen friends.
Shirt sales will continue until Wednesday march 9th, 2011. All order received after midnight Wednesday will not be processed, sorry!
We would like to thank our friends at for helping supporting this great cause as well. Up-to-date information can always be found on the KIT-UP porition of the website.

02.27.2011 :: Helping some friends at 1/75 Ranger Battalion.
Elite Defense is helping some friends of ours in raising money for the children of SSG Kevin Pape and SFC Lance Vogeler, from 1/75th Ranger Battalion. All proceeds from t-shirts sold will be given to the families. Shirts are $20 and come in sizes: small, medium, large, & x-large; shipping will be based on flat rate boxes from the post office, so a flat rate of $5 for 1-4 shirts and flat rate of $10 for 4 or more shirts. Do what you can, share the link with your friends! To order your shirt please contact:


02.08.2011 :: TShirts Available for Purchase!!
Our 2011 TShirts are available for purchase. We have various sizes from Small, Medium, Large, X-Large and XX-Large. The colors that are ready to ship are Sand (or desert), OD Green, Black and white. The shirts are $15.00 each and free shipping (ground) is available to APO's
Please call to place your order (734)-424-9955


02.04.2011 :: Website & Social Media Update
We have updated our website, with still more coming. We are adding our manufacturers daily in addition to building on online ecommerce (shopping cart).

Our Facebook page has also been added, so please "like" us when you get the chance and share us with your friends